Plumbing is the most common service in your day-to-day life. The plumbing industry has minimal chances of experiencing a recession. So most people are turning to start a plumbing business.

The plumbing industry in the United States now generates yearly revenues of $124 billion and employs over 500,000 people. It is one of the growing industries in the world.

In addition to providing plumbing services, plumbers perform installation and maintenance work too. A regular plumbing service is a drainage service. Generally, this includes cleaning faucets and plumbing various drains, such as sewer drains, toilet drains, sink drains, and grease traps.

The industry is expanding, not only with the maintenance and emergency repairs of existing systems but also with the installation of heating and cooling systems, water treatment systems, fire suppression systems, and landscaping sprinkler systems in new buildings.

Here are some steps you need to take before you start a plumbing business.

1. Get Your Plumbing Certification

Earn a state-mandated plumber’s certificate that gives you the knowledge, skills, and experience you need to do your job well.

Get a proper education

A high school diploma or GED education is a must. Then attend college or vocational school to learn technical requirements such as plumbing mathematics and design, building codes, installation methods, and home and commercial repairs.

Become an apprentice 

A plumbing apprenticeship is paid for by a master or licensed plumber in exchange for hands-on training. It helps you network, gain experience, and prepare for life on the job. The training can last two to five years and is a mandatory part of becoming a licensed plumber.

Pass The Licensing Exam

Depending on the location, different regions have different licensing exams, and secure domains require license renewal regularly. Passing the exam allows you to work as a company installer or a self-employed installer.

Some states require you to obtain a plumbing license before starting a business. Additionally, it requires him to have five years of on-the-job training and certification. Hygiene certification requirements vary by state. So make sure you meet the requirements for proper authentication.

2. Get your license and training

The first thing you need to do is process the licenses and training required to perform unsupervised plumbing work. Some aspiring plumbers choose to study plumbing, and some prefer to go to a local vocational school.

To work legally as a plumber in many states, it is required to complete a three- to four-year apprenticeship through an accredited journeyman program to obtain a plumber’s license or certification.

Licensing requirements vary from state to state, so you should check with the appropriate state authorities before starting your business.

Additional requirements may include proof of liability insurance and a minimum deposit in case something goes wrong. Once you’ve completed all these prerequisites, you can register your plumbing company with the local government.

Check how corporate taxes work in your state and consider forming an LLC to protect your assets from business liabilities or claims.

plumbing business setup steps

3. Know Your Niche

Plumbing jobs include repairing pipes and cleaning drains, but there is a lot of competition for such commonly offered services. If your company’s base is around this operation, you will face fierce rivalry.

Here’s where it’s crucial to understand your niche, conduct your homework, and find any untapped plumbing markets.

For example, a company may repair custom bathrooms or provide specialized water and gas pipe installation services. or specifically, deal with the installation of sanitary facilities. Your niche is commercial maintenance, hospitals, nursing homes, or large buildings and warehouses.

Whatever it is, make sure you pick a niche that is comfortable with your preferences. One of the benefits of confining your plumbing business to a specific area is the efficiency of your operations.

Therefore, do some research and see which plumbing service you would like to offer with the least competition.

4. Draft Your Business Plan

It’s time to put a strategy in place, or more particularly, a business plan, once you’ve decided what kind of plumbing company you want to launch.

To go from “I have a concept for a plumbing business” to “I am operating a profitable plumbing business,” your business plan serves as a road map.

Make the following provisions in your business plan:

The company goal: The first goal of the company is to exceed customer expectations. Then, to increase sales so the company can hire another master plumber four to five years after her, and build a sustainable business that survives on its cash flow.

Ideal Customer: What type of customer or customer base would you like to target?

Competitor research: What other plumbing companies in your industry and region are doing well? Where are they having success, and where are they having trouble? And how are you going to set yourself apart?

Cash flow and the budget: How much money do you have to start your business? What are the anticipated costs? And how can you successfully plan your capital expenditures to expand and enhance your plumbing company?

Plumbing services: What plumbing services would you provide to your customers?

Pricing system: Are you planning to bill clients hourly? Or do you feel more at ease setting a fixed price for each service? How does that pricing scheme appear?

Operational planning: What is your plumbing company’s operating strategy? How do you intend to kick things off?

Staffing needs: Are you planning to hire more plumbers for your business? If so, what is your hiring process?

Marketing strategy: How would you advertise and market your plumbing services?

Revenue targets: What are your plumbing company’s sales targets?

5. Finance your plumbing business

Depending on the amount or type of working capital you need, you can choose from a range of potential lenders. Here are some of the most reliable options for installers who need working capital or a loan to finance their equipment.


Your business bank should be your first port of call if you’re a reliable client looking for a loan for a firm. Typically, banks provide asset-based loans, SBA loans, and short- and long-term company loans.

Although your bank may have lower interest rates than another bank, processing applications can take weeks, and it might be a difficult task to get a loan.

Online lenders

With the advent of financial technology, online lenders are becoming more successful. Many online lenders offer business loans, SBA loans, equipment financing, business lines of credit, asset-based loans, and invoice factoring.

You can also get personal loans from online lenders. Online lenders use advanced algorithms to access your eligibility and respond to your application within minutes.

Funds will be credited to your account as quickly as the next business day. Approving business loans online is much easier and faster, but the interest rates can be higher.

Plumbing Equipment Companies

Plumbers and equipment merchants—maybe they are the correct alternative if you require equipment financing. Many big equipment companies provide asset-based financing or equipment leasing solutions by lending the tools and supplies you purchase and sending them back.

Many companies that sell plumbing equipment offer financing, so you do not have to wait to buy plumbing supplies. However, be sure to read the small print because excessive interest rates and fees might result in you spending much more than the tools are worth.

Alternative lender  

Alternative online or offline lenders are neither banks nor plumbing tool providers. They usually offer short-term loans or invoice factoring. Even with poor credit, it’s easy to qualify for a loan from an alternative lender, as they can clear the funds in a day or two.

However, interest and fees can be very high, so read the fine print carefully and calculate the total cost of the loan before taking out a loan from another lender.

6. Invest In Plumbing Equipment

Plumbers have to solve common problems like repairing leaky pipes as well as more complex jobs like fixing a damaged water heater. No matter how big or small the problem, a plumber must know how to navigate the pipe system on-site and have the right tools to get the job done.

Professionals need a variety of tools to handle customer problems. As a result, it is impossible to predict which customers’ issues will require which tools to fix.

Plumbing equipment you need for future work includes pipe components, drill bits, chemicals, hand tools, and staff uniforms. You can also buy a reliable truck or van and use it for business purposes only.

7. Market Your Plumbing Business

You don’t need to invest a lot of money in advertising upfront when you’re just starting. Focus on the Plumbing Marketing Ideas to Get More Business

Create your brand

A plumbing business that presents itself professionally and stands out from rivals is more likely to win over customers. Gain clients with these suggestions for service business branding:

Create an easy and recognizable company logo with a logo maker. Select a clear, readable typeface and constant business colors. Select a tagline for your plumbing company that highlights what makes you unique.

Purchase a uniform with your company’s emblem on it so you may represent the company while working. Print and distribute postcards, doorway hangers, and cards for the plumbing industry.

Customer referral program

Customer referral programs leverage your existing customers to get new customers.

Here are some resources to get started:

1. Excellent client service.

Customers recommend plumbing companies based on the service they receive and how they feel as a customer after working with the brand. A good review service comprises being on time, going above and above what consumers want, providing clear and straightforward information, and being well-maintained.

2. Encourage customers to refer others.

Customers who share their experiences with others on social media or submit reviews get an incentive. An example of an incentive would be complimentary plumbing services. Many organizations have started instructing their clients to generate recommendations by posting on social media.

3. Request for referrals.

If you don’t ask for referrals, your customers may not refer you to others. You should ask your customers for referrals through social media, signing up for referral programs, or simply word of mouth.

Foster reviews

Customers usually don’t mind leaving reviews online. In extreme cases ( good and bad), customers go out of their way to rate you. It’s normal for happy customers to write reviews. Here are some tips that will set you apart from other plumbers.

Ask an expert to let them know you’re on social media and review sites. Encourage reviews on Google Plus (formerly Google Places). This is so that it appears in Google search listings and makes the first impression to prospects seeking your opinion.

Check out the review sites below and choose the best one for your brand.


Yellow pages

Google My Business



Local SEO 

Customers are more likely to do a Google search when looking for a plumbing company. When they do, they contact the first few results they get and make a comparison. If your website is not among the public, you are missing out on a sales opportunity.

Create a website

A well-built website is a crucial requirement of every business. You can use a free website hosting service or a professional domain name and website. As a small business, it is recommended to invest in a professional website.

Your website is the face of your brand to your online customers, so you want your website to look polished. The website must include information about the plumbing services it offers, company contact details, and links to social media accounts. Always choose a clean design and layout for your website.

Create a social media platform

The essential plumbing marketing ideas, and growing your reach on social media are top. Social media platforms are also a great place to improve visibility, credibility, and accessibility for discovering services and reputation management.

You can also use posts to showcase your past work and happy clients. When posting on social media, it’s essential to have a range of content. For example, video. Uploading a video can help you quickly solve DIY installation problems. Viewers can then contact you for other installation needs.

For unsolicited products like plumbing, sharing, and visibility on social media posts can help expose your business more in the minds of local consumers.

Marketers typically suggest focusing on the following social media channels:






plumbing business social media profile

From these apps, you can reach most online social media users. Another social media marketing tool you can consider is social media advertising, like Facebook Ads. After all, it is simple and lets your customers choose which social media channels they use rather than visiting them all.

8. Adapt Automation

Plumbing software automates a company’s day-to-day scheduling, dispatch, and billing systems to improve efficiency and profitability. The tool is crucial for plumbing firms since it enables specialists to estimate residential, commercial, and construction plumbing tasks from a mobile tablet, examine customer history, charge clients after the service is done, and report back to office employees.

Some key features that plumbing software should have are as follows:

Plumbing Dispatch Software

Plumbing scheduling software for plumbers that makes it easy to send plumbers to work. A dynamic dispatch board allows you to assign the right plumber to each job based on skill and distance from the job.

Dispatchers can focus their work orders by dragging and dropping unassigned work orders to sure installers. Bonus? The status allows the dispatcher to keep track of the installer’s activity   (pending, in progress, working, etc.).

Customer Management Tool

The installer includes client management features for easy access to required data. You can view work order history, invoices, quotes, memberships, parts tracking, and more for every customer in your database.

Our plumbing service software helps you understand each customer’s story and deliver high-quality, personalized customer service.

Reliable App For Paying Plumbing Bills

Make consumer payments simple and fast. By offering mobile app options for banking, credit card processing, consumer finance, and other services, you may expedite processes and eliminate payment delays.

  • Simple quotations to purchase orders and invoices conversion
  • supports tracking for checks, cash, Bank transfer, and credit/debit cards
  • Offer affordable consumer financing
  • With safe payment options, get payments quickly.

Plumbers Mobile App

The plumber mobile app allows for quick access to all necessary information while out in the field. Your plumbers can customize their services based on each client’s particular history.

Create a strong reputation for your plumbing company by constantly giving customers the white-glove attention they deserve. Use personalized forms, add remarks, modify work orders, and more.

Summing Up

This blog explains in detail how to start a plumbing business. As this is one of the most revenue-generating businesses in the world. However, before starting a plumbing business, there are a few steps you should consider.

It’s essential to start by getting your plumbing license and certificate. Drafting your business plan is another aspect to consider when starting a business. Then comes the crucial structure of financing.

Marking your company is the critical outcome of any starting business. It is done using many different referral programs, using social media, and many more. And lastly, these businesses also need some software automation.